The Most Fashionable Premier League Club

Inspired by London Fashion Week, Ticket Compare set out to find the most fashionable Premier League club of the 22/23 season. We weighed up the data from Football Kit Archive, along with insight from Ryan Brockbank at The Fashion Retail Academy. Here’s what we learned.

Which Kit Do Football Fans Love The Most?

Most Loved Kits - The People's Choice

Arsenal was clearly a fan favourite this year being the only team with two of their kits featuring in the top 5. In second place we have newcomers Nottingham Forest with their artistic third kit. Crystal Palace also makes the top 5 with their artistic third kit design being a fan favourite. In fifth place, we find a classic take on the Manchester United white away kit with a simple design with great shoulder detailing. 

Which Kit Do Football Fans Hate The Most?

The Most Hated Kits - The People's Choice

Unlike their North London rivals, Tottenham did not rank very highly on the list. The Tottenham Hotspur away kit was voted the least fashionable kit of the 2022/22 premier league season by football fans. Everton also did not get much love for their kit lineup this season with two of their kits being featured in the bottom 5. 

We also see a clear trend in both the top 5 and worst 5 kits. Patterns on football kits can either go really well (As in the case of Arsenal’s home kit and Nottingham Forest’s third kit) or can go really poorly (As with Everton’s away and third kits)

How Popular Is Each Premier League Team Kit Lineup?

Most Popular Kit Line up

Using all the survey data for the kits we can rank the kit lineups from best to worst. The best kit lineups for the 2023/ 2022 season were Arsenal, Crystal Palace and Nottingham Forest in that order. While the worst were Fulham, Everton and Tottenham. It is worth mentioning that Fulham only has two kits this season which does affect their overall score.

How Popular Is Each Kit Manufacturer?

We can also use this data to rank the kit manufacturers from best to worst. Using an overall average rating system to count for some manufacturers making more kits than others, we find that Macron is the most fashionable manufacturer of the 2022/23 Premier League season with Adidas and Umbro coming in second and third. 

Most Popular Kit Manufacturer

All The 2022/23 Premier League Kit Lineups Ranked

We’ve weighed up the public’s opinion as well as expert opinion on the best kits. So how does each team line up when we look at all three kits together? We’ve totted up the numbers to see which team comes out on top, along with insight from Brockbank.

1. Arsenal (Public Rating: 12.4/15)

Arsenal Kit Line up

2. Crystal Palace (Public Rating: 12.4/15)

Crystal Palace Kit Line up

3. Nottingham Forest (Public Rating: 11.4/15)

Nottingham Forest Kit Line up

4. Leeds (Public Rating: 11.1/15)

Leeds Kit Line up

5. AFC Bournemouth (Public Rating: 11.1/15)

AFC Bournemouth Kit Line up

6. Manchester United (Public Rating: 11/15)

Manchester United Kit Line up

7. Leicester City (Public Rating: 10.9/15)

Leicester Kit Line up

8. Westham United (Public Rating: 10.9/15)

West Ham Kit Line up

9. Brighton & Hove Albion (Public Rating: 10.8/15)

Brighton Kit Line up

10. Brentford (Public Rating: 10.6/15)

Brentford Kit Line up

11. Aston Villa (Public Rating: 10.5/15)

Aston Villa Kit Line up

12. Liverpool (Public Rating: 10.4/15)

Liverpool Kit Line up

13. Manchester City (Public Rating: 10.2/15)

Manchester City Kit Line up

14. Southampton (Public Rating: 10.2/15)

Southampton Kit Line up

15. Newcastle United (Public Rating: 9.7/15)

Newcastle Kit Line up

16. Wolverhampton Wanderers (Public Rating: 9.7/15)

Wolves Kit Line up

17. Chelsea (Public Rating: 9.4/15)

Chelsea Kit Line up

18. Tottenham Hotspur (Public Rating: 9.3/15)

Tottenham Kit Line up

19. Everton (Public rating: 8.6/15)

Everton Kit Line up

20. Fulham (Public Rating: 6.9/15*)

Fulham Kit Line up

Methodology

Ticket Compare gathered all the premier league kits from the official Premier League website and then we used data from the Football Kit Archive where hundreds of people vote for each kit out of 5.

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